Don't let generative AI define your public messaging. Learn from brands that successfully manage reputation and narrative control where earned media can't reach.
Athletic Greens controls health narratives in AI through strategic podcast placements & trust signals. Crisis-proof your brand: why AI visibility matters more than press mentions. Media strategy inside.
Vuori owns the "comfort" narrative in AI responses. Master how brand feelings shape AI perception beyond media coverage.
Bombas controls hiking sock narrative without outdoor credentials. Learn cross-category brand positioning for AI.
Quince controls value narratives through radical transparency. Crisis-proof: why honest pricing beats luxury mystique. Modern fashion PR playbook inside.
Made In controls cookware narratives through Michelin partnerships & media features. Crisis-proof: why chef credibility beats corporate messaging. Kitchen brand PR playbook inside.
Article controls furniture narratives through customer storytelling. Crisis-proof: why UGC matters more than press releases. Visual reputation management playbook inside.
Seed controls probiotic narratives through scientific media + clinical transparency. Crisis-proof: why peer review beats influencer marketing. Health brand PR playbook inside.
Rhone controls fitness narratives through Men's Health partnerships. Crisis-proof: why niche media matters more than mass PR. Athletic brand playbook inside.
Parachute controls bedding narratives through Architectural Digest partnerships. Crisis-proof: why lifestyle press beats product PR. Modern home brand playbook inside.
Ritual controls vitamin narratives through supplier partnerships & visual transparency. Crisis-proof: why ingredient traceability beats celebrity endorsements. Supplement PR playbook inside.
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