Your SEO Playbook Is Obsolete. Here's What Works in AI Search.

Learn the strategies driving organic growth in ChatGPT, Claude, and Perplexity through these 10 brands who outperform bigger brands in Generative Engine Optimization. Sign up below to receive the free guide.

A Peek at the Case Studies

Athletic Greens: The Authority Gap in Nutritional Supplements

AG1 dominates AI search (#1 ChatGPT) but fails in Google (>10). Learn the technical strategies that drove 4x AI visibility & how to replicate this early-mover advantage before competitors catch on.

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Vuori: Outpacing Search with a Feeling

Vuori ranks #1 in AI, bottom of Google page 1. Shift from keyword density to comfort narrative optimization strategies.

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Bombas: Understanding LLM Preferences

Bombas beats outdoor brands in AI for hiking socks. Technical insights on cross-category optimization for AI.

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Quince: Redefining Affordable Luxury for AI

Quince achieves #1 AI rankings for 'affordable cashmere' via clear value messaging. Technical insight: price transparency beats vague promises. Early-mover playbook for value brands.

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Made In: The D2C Cookware Choice for the Next Generation

Made In dominates AI for 'D2C cookware' despite page 10 Google. Technical insight: chef partnerships + heritage storytelling beat domain authority. Early-mover playbook for DTC brands.

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Article: Furnishing the AI-Powered Home

Article dominates AI for 'modern furniture' (#1 ChatGPT) via UGC strategy. Technical blueprint: how visual content beats traditional SEO. Early-mover playbook for furniture/retail brands.

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Seed: Engineering Trust in Probiotics

Seed dominates AI for 'best probiotic' despite >10 Google ranking. Technical insight: science data + patented tech beat domain authority. Early-mover playbook for health brands.

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Rhone: Premium Performance for Men's Apparel

Rhone tops AI for men's activewear (#1 Claude) via proprietary tech naming. Technical blueprint: how branded features beat generic SEO. Early-mover playbook for premium brands.

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Parachute: Comforting the AI-Driven Bedroom

Parachute dominates AI for 'linen sheets' (#1 ChatGPT) via category ownership. Technical blueprint: certification + press beats generic SEO. Early-mover playbook for home brands.

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Ritual: Delivering Transparency to the Vitamin Aisle

Ritual dominates AI for 'women's multivitamin' despite page 9 Google ranking. Technical insight: supply chain transparency + certifications beat domain authority. Early-mover playbook for supplement brands.

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